Is it hard to be in business?

How come business owners are struggling?

Struggling business advertises for staff

Never! I’ve never, ever, ever, met a business owner or sales manager who doesn’t want more sales with strong profit to match, more recognition for having a successful business, a sales system that runs like clockwork, and a whole lot more peace of mind.

S-o-o-o-o how come there are so many business owners or sales managers who have diminishing sales with little profit, no recognition for having a successful business, a sales system that runs like a cuckoo clock where the birdie has lost his whistle, and more hang-ups than a Salvos shop full of old shirts.

I’ve asked them why it’s hard to be in business.

If the poor things are in a franchise business they often blame the franchisor and, sadly, in too many cases the franchisor deserves the blame. In spite of the fact that there are hundreds of good franchisors, I’m in full support of the proposed government enquiry.
If they are in a shopping centre they blame the landlords for outrageous rent and I can’t say anything helpful about that either.

But they give other reasons

    School leavers and student workers are so ill-prepared for work.
    School leavers and student workers are so dumb.
    Casuals don’t care enough.
    Staff are only interested in money, hours and conditions but not the business.
    Staff are only interested in money, hours and conditions but not the customers.
    Local councils are anti business.
    Customers are tightwads.
    The Internet is killing them.

They might be right. It might be hard to be in business.

It’s hard. To be in business today you need the adventurous spirit of Odysseus, the strength of Hercules, the wisdom of Solomon, the patience of Job, the cunning of Br’er Rabbit, the tenacity of the little engine that could, the courage of Achilles and the balance of Charles Blondin. Many business owners have my respect and admiration. They’ve got it all.

They might be wrong

It might not be as hard as some make it. Some are as stubborn as a stroppy eighteen-month-old who will not get strapped into her car seat (my granddaughter this week). She can’t understand reason and common sense.

    These business owners don’t induct people properly.
    They won’t induct people properly.
    They think giving the employee a safety hat and safe shoes and directions to the toilet is enough.
    They won’t train people kindly and patiently on the job.
    They think telling once is enough.
    They expect too much too soon.
    They bark orders.
    They express their exasperation.
    They humiliate staff when mistakes are made.

When they read this newsletter they feel a tinge of hope, a bit of guilt, a moment of awareness, a slight urge to call me and engage in a solution, but the phone rings and the feelings wear off. And so around the mulberry bush they go again until the bank calls and it’s too late.

Call me. I’m right here. 0403 181 368.
Email me. I’m right here.
Have a look at the courses in my academy. It’s right here:

Meanwhile, live long and prosper.

To infinity and beyond


PS I took the photo of the sign myself in Sutton, UK in 2001.

Please note: I reserve the right to delete comments that are offensive, off-topic or comprise 'ambush marketing' and/or SPAM.

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